My First Time
I remember my first time . . . . . . full bodied, dark and smooth. such a great taste! That was a great pint of Guinness! If only I could share my experience with other first timers and encourage new...
View ArticleMr Guinness
The leaders of the big beer companies meet for a drink. The president of Budweiser orders a Bud, the CEO of Miller gets a Miller, the head of Coors orders a Coors, and so on. Until it’s Arthur...
View ArticleLove at first Pint!
The best way we felt advertising for the website would be through a flash viral production of Guinness “First Time” ecards for both occasions and in general. Consumers of the product will have a...
View Articleguiness’ gains
guinness has long had an image of being an old mans drink for consumption in an oldy worldy pub with a fidler in the corner. the creation of guinness red is a effort to reach out to the larger market...
View ArticleTHE BRIEF
Client: Guinness Audience: 18-24 Core aim: Steal lager drinkers / try for first time Deadline: 1 month main production, with 3 month maintenance / refresh Guide Budget: £200k Suggested strategy: Mobile...
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